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- Your Website s Missing Ingredient
By Jerry Bader
My mechanic told me, He couldn’t repair my brakes, so he made my horn louder ” Comedian, Steven Wright
We all want our websites to be more effective, and if you re like most business people you are constantly searching the Web for anything that will help
- What Is Your Business Value Proposition?
By R. Smith
If I am your potential customer, why should I buy from you instead of your competitor
This question is at the core of developing a good value proposition for your product or service, and maximizing your online sales conversions
- Marketing in Phoenix: Why Trust is Marketable
By Allan Starr
Trust it marketable because it offers prospects a reason to make a purchasing decision with a relatively low level of fear and/or apprehension It is a win/win for marketing, advertising and public relations pros and their clients because it provides clients a measure of freedom and confidence in acting, and marketing agencies a nonpareil differentiator
- SEO Tips and Tricks Part 1
By SEO Expert
SEO or Search Engine Optimization has become a necessity for website owners First came the flood of new web sites as the Internet initially exploded
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